Driven by Innovation. Grounded in Experience.
Coat Zone® was built on decades of hands-on expertise and experience in HVAC, energy efficiency, and commercial coatings. Our mission is simple: create smart, sustainable solutions that protect critical equipment, reduce energy use, and extend the life of HVAC systems. Learn more about our company and its founders below..
Key Notes About Coat Zone
- Purpose-Built Protection
- Our coatings are engineered to protect HVAC coils, cabinets, and ductwork in the harshest environments, indoors and out.
- Energy-Forward Innovation
- Every product we develop is designed to improve system performance and deliver measurable energy savings.
- Sustainability With ROI
- We believe the most powerful sustainability strategies are the ones that pay for themselves, and then some.
At Coat Zone, our values shape everything we do, from the products we create to the way we work with clients. We’re about doing business with integrity, backing every promise with real results and long-term accountability. Our team brings decades of hands-on experience in HVAC and energy systems. So we don’t just understand the challenges, you can trust us to solve them.
We’re committed to purposeful innovation and sustainability that makes financial sense. Every solution we offer is designed to improve performance, reduce environmental impact, deliver measurable ROI, and extend the life of HVAC systems. At the heart of it all is a customer-first mindset. We listen, we adapt, and we deliver results that matter. That is what Coat zone is about.
Stuart Graham
Career Entrepreneur,
Renewable Energy Expert,
Driven Achiever
A successful career entrepreneur, Stuart Graham brings decades of business expertise and a deep passion for renewable energy to his role at Coat Zone.
Originally from Northern Ireland, Stuart graduated from Queen’s University before launching his first venture in the financial services industry. In 1991, he relocated to San Diego, California, where he founded A la Carte International, a company that would grow to become one of the largest dining membership programs in the U.S. Serving over 8,000 restaurants and more than 3 million members, A la Carte counted major newspapers, television networks, and banks among its partners, and even expanded into Canada through a national program with TD Bank. After selling the company, Stuart shifted his focus to consulting, helping leading organizations build impactful customer loyalty programs. He also authored The Loyalty Myth, a widely respected book that has become a go-to resource in the loyalty marketing space.
In 2012, Stuart turned his attention to renewable energy, launching a successful company focused on solar and LED lighting solutions. His leadership has driven the development and sale of major energy projects both in the U.S. and internationally.
Today, Stuart’s business acumen and experience in sustainable energy continue to shape Coat Zone’s mission: delivering smart, ROI-driven energy innovations that support long-term performance and environmental responsibility.
Russell McNeice
Passionate Founder,
Relentless Inventor,
Sustainability Advocate
Russell McNeice’s passion for energy efficiency dates back to 1977, when he began his career in the HVAC industry. Over the course of 30 years at AT&T, he steadily rose through the ranks, from maintenance technician to facility manager, then regional technical support manager, and ultimately national energy team manager. In that role, he led projects across 290 million square feet of real estate and helped manage an annual energy budget of $1.9 billion.
A lifelong learner with a deep commitment to technical excellence, Russell pursued continued education in HVAC system design, load calculations, psychrometrics, testing and balancing, and training with leading institutions such as Carrier, Trane, York, and the University of Wisconsin. His combined practical experience and technical expertise have made him a trusted advisor to facility managers nationwide, particularly when diagnosing and solving complex HVAC challenges.
In 2008, leveraging his decades of experience and a groundbreaking coating innovation, Russell launched Coat Zone, a company focused on delivering HVAC solutions that improve efficiency, extend equipment life, and support sustainability goals.
Today, Coat Zone reflects the core values Russell has championed throughout his career: honesty, accountability, integrity, and a mission-driven approach to creating positive environmental impact through smart, energy-focused innovation.